24 - CLUB

Meta Description Tag
Now you have successfully installed your Meta Keywords it is time to add the Description Tag to your Web pages. The description is as important in getting traffic to your site as the keywords are.

How to use Meta Description
Okay lets go back to our sixties music website. We have added the Meta Keywords and now need to add a description. The description needs to be exactly what your site is about in a not to conservative way.

example: Top sixties bands with music, photos, sounds and more. Bands include the Beatles, Stones and Bob Dylan.

As you can see its nice and short but straight to the point. This is how your description should look. Generally 150 characters will be sufficient for the description.

Installing your Meta Description
Now that you have your description you will need to add it to your Web pages. This is a simple task and one which again you will benefit from.

1. Open up your favorite HTML editor such as Notepad or FrontPage 2000.
2. View the HTML code.
3. Find the <HEAD> tag. This is at the very top of the page.
4. Add a line below the <META NAME="keywords" CONTENT=""> tag called <META NAME="description" CONTENT="">.
5. Between the "" add your description.
6. It should now look like this

Installing a Web Page Resource
The resource type that is currently in use is "document" This is the only tag that you need to put in for indexing purposes.

1. Open up your favorite HTML editor such as Notepad or FrontPage 2000.
2. View the HTML code.
3. Find the <HEAD> tag. This is at the very top of the page.
4. Add a line below the <HEAD> tag called <META NAME="RESOURCE-TYPE" CONTENT="document">
5. It should now look like this